SEO Handout – Lynne Lee Expert Call
If you go to www.christianlifecoaching.co.uk
and click on view and
then select source or
find a blank space on the website, right click and select view source a notepad window will open and you’ll be able to see
the code for the webpage.
information at the beginning of the page. The highlighted areas show crucial
elements for website optimisation
Title Description Keywords
_____________________________________________________________________
Transitional//EN"
"http://www.w3.org/TR/html4/loose.dtd">
<html>
<head>
<title>Christian
Life Coaching – Coaching from a Christian Perspective with Lynne
Lee</title>
<link rel="alternate"
type="application/rss+xml" title="RSS"
href="http://www.christianlifecoaching.co.uk/christian-life-coaching.xml">
<meta
name="Description" content="Christian Life Coaching provides
everything you need to start coaching yourself from a Christian perspective.
Coaching resources with a Christian foundation.">
<meta
name="Keywords" content="christian life coaching,christian life
coach,coaching from christian perspective, UK">
The title is the only part of this information that you will
see on your webpage and it forms the first line in search engine results.
The screen shot below shows the first 3 search result for
Christian life coaching. The first two are sponsored links. You pay to have
these positions.
Sponsored Links
500 Free Coaching Courses
The-Coaching-Academy.com UK
wide weekend Certificate Course Top rated – previously £500
Life Coaching Diploma UK
www.lifecoachingspecialists.co.uk
E.U. & U.K accredited, affordable Curly Martin Life Coaching
Handbook
Christian Life
Coaching – Coaching
from a Christian Perspective …
|
Christian Life Coaching provides everything you need to start coaching
|
Christian
Life Coach – Home
|
Designed for Christians who find it hard to keep going with
|
Christian Life Coaching
|
Christian life coaching is becoming more popular and is just a case
|
Note that the second website uses home in the title and the
third website doesn’t make good use of the space allotted for this either –
wasted opportunities and one of the reasons why I rank higher.
————————————————————————————————————————————-
KEYWORD RESEARCH – CONFIDENCE:
|
Searches done in
|
|
|
Count
|
Search Term
|
|
12906
|
confidence
|
|
8896
|
|
|
1812
|
|
|
1451
|
|
|
1338
|
|
|
1334
|
confidence and power
|
|
1198
|
|
|
1160
|
|
|
1117
|
|
|
872
|
|
|
739
|
|
|
724
|
how to develop self
|
|
723
|
|
|
640
|
|
|
536
|
|
|
463
|
|
|
453
|
|
|
399
|
|
|
394
|
|
|
383
|
|
|
375
|
|
|
336
|
|
|
205
|
|
|
197
|
|
|
188
|
|
|
187
|
|
|
178
|
|
|
178
|
|
|
166
|
|
This is a trimmed list showing relevant
results for the search term confidence
gets 1812 searches
When you put building self confidence
into Google, you get
2,580,000 results
Huge supply like that might put you off
competing for the phrase but when you ask Google to show only results
which have building self confidence in the title, there are now
only 848 results
for allintitle:building self confidence.
848 / 1812 = 0.46
If your page is well optimized and you have lots
of
